Pricing 101: A roadmap to (re)defining your pricing strategy
A pricing strategy entails more than determining price levels. Follow these 4 steps to define a sustainable pricing strategy.
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Cameron Cler
- Oct 20, 2020
- 3 min
Event Recap: Optimizing your Digital Content for Yoga & Fitness Instructors
On October 14th WellMode, Mixily, Jamie Ratermann and Thick Girl Yoga L.A. hosted a virtual panel about optimizing digital content for...
Babette
- Oct 13, 2020
- 4 min
Pricing 101: Customer Behavior
Many pricing strategies fail to anticipate customer behavior. In this blog we explore the paradox of choice and anchoring effect.
Babette
- Oct 6, 2020
- 4 min
Pricing 101: Shortfalls of Common Pricing Strategies
We discuss the rationale for and shortfalls of 4 prevalent pricing strategies: cost-based, competitor-based, customer-based and freemium.
Babette
- Sep 29, 2020
- 3 min
Pricing 101: Why talk about pricing?
Don’t like talking about money? We feel you. But pricing is vital for any sustainable business. But why? Read this first blog to learn more.
Cameron Cler
- Sep 15, 2020
- 3 min
3 Steps to Building your Brand with Digital Content
At WellMode, we know online wellness is here to stay. Recent research from Forbes magazine share that 9 in 10 Americans who exercise...
